Leeds Television is fully independent television station without political bias; its programme content is by a body of volunteers supported by a team of professionals.
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Olurotimi studied media at Huddersfield University and has always been interested in the media industry. As the media industry is difficult to get in to Olurotimi decided to set up his own business to help people from the community and people who studied at University who also find it difficult to get work. He wanted to set up his own Business that had views that didn’t have interference from the government.
Olurotimi had difficulty financing the Business as the banks refused to give out loans. Olurotimi had to set up the Business through his own resources; he also plans to raise more money from adverts for his Business.
Advertising through video online costs considerably less then terrestrial Television and is more affective than magazines and newspapers.
Olurotimi’s biggest challenge for setting up the Business has been financial. He has also attended meetings with people and they have tried to so steal his idea.
Within two months of starting his company Tim has received 3000 + followers on tweeter 80% of them are from Leeds. He also has 20000 + hits on his Leeds Television website. He receives 2000+ views a day.
Olurotimi’s greatest satisfaction of running his own business is that he works within his own time, and also being able to use his skills he has learnt at University on a day to day basis.
Olurotimi states that his ideal clientele would be local Businesses as the company is local and aims to promote local Businesses. Olurotimi measures the success of his company by the interest of volunteers and investors.